Smartphones are becoming one of the most convenient and vital tools in our lives, no matter what social networking activities we are doing, the chances of doing them more deeply and often is getting higher with our Smartphones on the go, especially because we have an instant internet WIFI or 3G access.
Smartphones are shifting to be pocketable personal computers rather than just only cell phones, leading most of us to spend a ton of time on our mobile devices. As according to Our Mobile Planet statistics, 75% of smartphones users in Saudi Arabia claimed that they never leave home without it, 54% users in Egypt said they would rather give up computer for a smartphone , while 41% in UAE said that a smartphone is more entertaining than a TV.
In our previous whitepaper How Mobile Apps are Changing the Way We Interact we mentioned what are the top apps categories being used by smartphones users, in this whitepaper we will spot the light on smartphones users’ behaviors and what makes an app addiction worthy.